1. Introduction
Golden Hound Pte. Ltd. (“Golden Hound,” “we,” “us,” or “our”) is committed to safeguarding your personal data. This Privacy Policy explains how we collect, use, disclose, and protect your personal data when you visit our websites, use our services, or interact with us in other ways. Our practices adhere to the Singapore Personal Data Protection Act 2012 (“PDPA”) and other relevant regulations.
2. Personal Data We Collect
Information You Provide Voluntarily
Account Information: Name, email address, contact details, mailing address, and other information you provide when you register or make inquiries.
Billing Details: Credit card information or bank account details if you purchase artworks or related services from us.
Communication Records: Correspondence you send us via email or other channels.
Information Collected Automatically
Technical Information: IP address, browser type, operating system, device identifiers, and similar data.
Usage Data: Pages viewed, time spent on our website, links clicked, and other usage statistics.
Information from Third Parties
We may occasionally receive personal data from third-party service providers, partners, or publicly available sources, where you have given consent to them to share such information with us.
3. How We Use Your Personal Data
Golden Hound may use your personal data for the following purposes:
Service Delivery: To facilitate your visits, manage your account, process transactions, and provide customer support.
Communications: To send you important notices, updates, and promotional materials related to our exhibitions, events, and services (where you have consented to receive marketing communications).
Internal Operations: To improve our website, services, and user experience through research and analytics.
Legal and Compliance: To comply with applicable laws, regulations, or legal processes, and to protect our rights and interests or the rights and interests of our users or third parties.
4. Disclosure of Personal Data
We do not sell your personal data to third parties. However, we may disclose your personal data under the following circumstances:
Service Providers: We may share personal data with third-party vendors or partners who perform functions on our behalf (e.g., payment processors, marketing agencies, IT service providers). These parties are contractually obligated to protect your data and only use it for the agreed purpose.
Legal Obligations: We may disclose personal data to comply with legal or regulatory requirements or respond to valid requests from public authorities (e.g., courts or government agencies).
Business Transfers: In the event of a merger, acquisition, or sale of all or part of our assets, personal data may be transferred as part of the transaction.
Consent: Where you have provided explicit consent for other forms of disclosure.
5. Storage and Security of Your Personal Data
Golden Hound implements commercially reasonable measures to protect your personal data from unauthorized access, misuse, or disclosure. These include:
Secure servers and firewalls
Encryption of sensitive information (e.g., credit card data)
Restricted access to personal data only to employees or authorized partners who require such information to perform their duties
While we strive to protect your personal data, no security measure is foolproof, and we cannot guarantee the absolute security of your information.
6. Third-Party Services
Our website or other communication channels may contain links to third-party websites or services that are not operated by us. We have no control over, and assume no responsibility for, the privacy policies or practices of these third parties. We encourage you to review the privacy policies of any external sites you visit.
7. Cookies and Similar Technologies
We use cookies and similar technologies to enhance your user experience, analyze site usage, and deliver tailored content. You can manage your cookie preferences through your browser settings; however, disabling cookies may affect certain features of our website.
8. Retention of Personal Data
We will retain your personal data for as long as it is necessary to fulfill the purposes for which it was collected, or as required or permitted by applicable laws. Once personal data is no longer needed, we will take steps to securely destroy or permanently de-identify it.
9. International Transfers
Given our global presence, your personal data may be transferred to and stored in countries outside of Singapore. When we do so, we ensure that such transfers comply with the PDPA and that appropriate safeguards are in place to protect your data.
10. Your Rights
Subject to certain limitations under the PDPA and other applicable laws, you may:
Access and Correction: Request access to your personal data and correct inaccuracies.
Withdrawal of Consent: Withdraw consent for specific uses of your personal data. However, note that withdrawal of consent may limit our ability to provide certain services to you.
Contacting Us: If you wish to exercise these rights, please refer to the Contact Us section below.
11. Changes to This Privacy Policy
Golden Hound may update or modify this Privacy Policy from time to time to reflect changes in our practices or applicable laws. We will post the revised policy on our website with an updated “Last Updated” date. Your continued use of our services following such modifications constitutes your acceptance of the revised Privacy Policy.
12. Contact Us
If you have any questions about this Privacy Policy or wish to exercise your rights, please contact our Data Protection Officer at:
Golden Hound Pte. Ltd.
Attn: Data Protection Officer
Address: 28 seah street, #02-01 Singapore
Email: pdpa@gdhound.com
13. Governing Law
This Privacy Policy and any matters relating to your access to, or use of, our services shall be governed by and construed in accordance with the laws of Singapore. Any disputes arising out of or in connection with this Privacy Policy shall be subject to the exclusive jurisdiction of the courts of Singapore.